Snitz looks at Bad Bunny's halftime show!

Ok, having seen the halftime show and done some research on ClaudiAi here's my take:

Bunny is very popular. At least among the demographic that streams current music.
Before the show he was not particular popular or unpopular as a half time act (see demographics below).
Ironically, this artist has been culturally weaponized which is unfortunate. 74% of Democrats approved of him performing, whereas 63% of Republican disapproved. 65% of Hispanic approved.

What I think.

Bad Bunny's performance was interesting. Started out highly sexualized with a bunch of Latino females shaking their barely covered Tuchus at the camera...a lot. BAM! Then the show got more nuanced showing Hispanics life experiences in their neighborhoods. Well done!
On the other hand, the entire show was in Spainish. Approx 14% of the US population speaks that language. The rest couldn't understand a big portion of the entertainment being presented.
Bad Bunny wasn't a terrible choice. But he wasn't a great choice. In the 1960s Stevie Wonder, the Supremes, Marvin Gaye, The Four Tops, the Spinners, The Temptations were all 100% minority acts that appealed universally to a much wider audience. Did they bring people of different ethnic backgrounds together? I say yes.
Those acts were perfect at the time for an event like the Super Bowl. Bad Bunny? Not perfect.
Morgan Freeman had it right.

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